In today’s highly competitive business landscape, having a good product or service is not enough to meet and exceed the organization’s revenue targets. To gain an edge over others, a company’s offerings must be strongly differentiated and clearly communicated by professionals who engage customers effectively and build trust. Likewise, they must be able to confidently […]
Most Sales people manage their account by simply moving from one transaction to the next. They put all their time, effort and talent in closing one deal after another. And they think that for as long as they get an order every month from the account, they’re managing the account right. Then one day it […]