You’ve probably heard of the word “viral” from every corner of the advertising and marketing landscape; a client has most likely told you before that they want their campaign to go viral. There was once a time when the word viral meant something terrible, considering that its root word is “virus.” But nowadays, it’s as […]
Humanity in the workplace is at an all-time low. According to the Conference Board, 53% of Americans are currently unhappy at work. This means something has to change if we want to bring satisfaction back into the workplace. We’ve all been in work environments where we just didn’t feel comfortable. Either there was poor management […]
Communication in sales negotiations isn’t just about what’s written on the documents or what you say. How you stand, sit, point your finger, or shake their hands reveal much more. People use nonverbal cues all the time—shrugging, eye-rolling, hand gestures, etc. The way you communicate your sales pitch makes or breaks the deal. When you’re […]
Competition is cut-throat in all industries. To have a better brand recall, close out more clients, and edge out other companies, you should start implementing out-of-the-box sales and marketing strategies for your business. Such will allow your products and services to stand out among the rest. The fundamentals have not changed: have something that the […]
“To get the best from your employees, you need to be more than just a manager. You need to be a coach.” There is a lot of wisdom from these words, courtesy of Michael K. Simpson, a renowned executive coach and management consultant. As a team leader or manager, helping your employees succeed is both […]
Learning is an essential part of life. Just because we already earned our degrees does not mean we should stop educating ourselves. In every aspect, most especially in career, training and acquiring new skills can help in the personal development of an employee and increase their productivity, which in turn contributes to the employer’s success. […]
When it comes to customer service, there’s no one-size-fits-all strategy – various markets require different approaches. While both millennials and Gen Z are both extremely tech-savvy, each generation has distinct client care nuances and preferences. Millennials were born between 1979 to the early 1990s, and this generation is already well into their professional years. Following […]
We often associate public speaking with world leaders or celebrities. We listen to every word they say, sometimes wondering how they have mastered the skill of public speaking so well. Did they go through formal training? Do they practice in front of the mirror? Does practice make perfect indeed? In the corporate world, public speaking […]
Every business has one end-goal, and that’s to generate profit and revenue. However, many companies have been blindsided before. Stakeholders and business owners believe that the company is running ever-so-smoothly, but little do they know that they’re not meeting their financial goals and objective, resulting to the need for downsizing or worst, business closure. That’s […]
Communicating feedback is essential for the professional growth of your team, but not all leaders and managers can do it successfully. 57% of employees like receiving corrective feedback, but its effectivity depends on the delivery. Positive feedback creates a nurturing atmosphere in the workplace and motivates employees to perform as best they can. Moreover, good […]
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