Hiring Excellent Sales People

How sure are you that the sales person just hired will perform?

“But he succeeded in his past organization”… this doesn’t mean he will succeed in yours.

“But he had such good communication skills”… selling takes more than just communication skills.

There’s too much at stake… It takes a while to find out you’ve misjudged the new hire. By then, so much opportunity has been lost – recruitment and training costs have been wasted, precious sales calls have been mishandled, objections poorly answered…sales productivity has suffered. Your company image may even have been tarnished. You are now shelling out a salary for someone who is not delivering the results. Hiring the wrong sales person is much more costly than hiring the wrong messenger or secretary.

What’s worse, employee turnover costs can range from 35% to 100% of the employees annual salary. You can’t afford to hire wrong – You can’t go by gut feeling alone!

This doesn’t have to happen.

Hiring takes more than asking questions – it takes asking the right questions. It requires uncovering a person’s past behavior as well as his traits and values that have to be aligned with your company’s way of doing business. After all, the single best predictor of a person’s future performance is their past behavior.

Guthrie Jensen’s Hiring Excellent Sales people seminar will arm interviewers to:

  • Identify the needed job skills and traits specifically for the job at hand
  • Formulate effective interview questions
  • Challenge their first impressions by asking the right questions
  • Project an image that your company is the employer of choice
  • Conduct productive interviews
  • Objectively evaluate and select the right candidate for the job

This program is for Sales Managers, Sales Supervisors, and Recruitment personnel.


“A seminar of practice is better than a seminar of theory. I think Guthrie did a great job in putting theory into practice.”
Reina Chiquillo – Training Asst. Manager, Megaworld

“Guthrie Jensen has very exposed, broadly experienced trainers. Lots of practical advise in addition to sound theories”.
Don Magat – Sales Manager, Mega Paint & Coating Corp.

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